The FA campaign drove 224k impressions with 4 creators

Disrupt MarketingLondon, United KingdomIPI Score 51/100
Brand worked with
The FA
Platform(s) used
Service provided
Influencer Marketing
Campaign
Event Coverage

What Disrupt Marketing did

The FA's Made for This Game campaign gave influencers exclusive access to the Lionesses' commercial camp at St. George's Park to create authentic content inspiring women and girls in football. The campaign delivered 224K+ impressions and 10.8K engagements across 20 content pieces, marking The FA's successful first major step into influencer marketing.

Reported outcomes

View the campaign
4
Creators
10.8k
Engagements
224k+
Impressions
6.38%
Engagement rate
42.5%
Impression rate

Figures are agency-reported. We spot-check against public filings and client statements where available.

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