Viral Nation

Founded in 2014 and headquartered in New York, Viral Nation is a full-service influencer and social marketing agency with a team of 201 to 500 people. The agency runs full-funnel creator campaigns, paid media, content production, and experiential activations, and also operates a talent representation arm. Clients span gaming, beauty, food and beverage, retail, and tech, and include Microsoft, Walmart, e.l.f. Cosmetics, MGM Resorts International, The Coca-Cola Company, Activision Blizzard, and Disney. Campaign results on record include e.l.f. selling 50,000 units of its Marriage Material Lip Duo in 10 hours via a TikTok Shop activation with Mikayla Nogueira, Walmart's Roblox metaverse launch generating 66M impressions and a 30-point brand lift increase, and a Call of Duty League ambassador program that grew subscriptions 32% year over year. The agency has taken home Gold at the 2023 and 2025 Shorty Awards, along with Silver at the 2024 Global Influencer Marketing Awards for best brand engagement campaign.