House of Marketers

Based in London with a team of 51 to 200 people, House of Marketers is an influencer marketing agency specialising in TikTok-first campaigns that span creator sourcing, content production, paid social amplification, and full-funnel strategy. The agency runs campaigns across beauty, K-beauty, mobile gaming, AI software, and app marketing, with particular depth in UGC production and performance-driven influencer work. Clients include Cetaphil, Rimmel London, COSRX, Beauty of Joseon, McAfee, and Tim Hortons, among others. Case study results include 85,644 app installs at a €2.29 CPI for social app Jodel across Germany, France, and Sweden, and a 59% brand awareness lift for Cetaphil from a two-day NYC pop-up campaign that generated 349 content pieces and 100% positive sentiment. Beauty of Joseon saw a 10x increase in social mentions and reached the number one best-selling sunscreen position on both Amazon and Sephora during its campaign period.