Social Sentiment Software

Brandwatch is a consumer intelligence suite holding 1.7 trillion conversations back to 2010 and adding 501 million new ones a day from 100 million sources, with sentiment scored in the original language across 40+ languages and a six-emotion classifier. Iris AI writes queries, explains spikes, and summarizes data on demand. Customers include the BBC, Toyota, GSK, Standard Chartered, and Carlsberg.

Meltwater is a global media, social, and consumer intelligence platform ingesting 500M+ pieces of content a day from 270,000+ news sources, 25,000+ podcasts, and 15+ social channels, with native sentiment in 100+ languages and aspect-level scoring. Mira AI and GenAI Lens track brand visibility across LLMs. Customers include Google, LVMH, AstraZeneca, Pernod Ricard, and Danone.

Sprout Social is a publicly traded social media management and intelligence platform used by 30,000+ brands, with listening that processes an average of 600 million messages a day. Sentiment trends and spike alerts run inside Listening, Trellis answers questions in plain language, and NewsWhip adds predictive media intelligence. Customers include Atlassian, Canva, HP, UNICEF, and Kraft Heinz.

Talkwalker is a consumer intelligence platform monitoring 150 million websites and 30+ social networks, with sentiment in 127+ languages, basic sarcasm detection, and logo recognition in images and video. Blue Silk GPT generates summaries and the Yeti agent answers business questions in plain language. Customers include Adobe, Thomson Reuters, UNESCO, SoundCloud, and Kaiser Permanente.

Sprinklr is an AI-native customer experience platform analyzing sentiment and emotion across text, video, audio, and images on 30+ channels in real time. AI+ Studio lets teams build custom sentiment models and Trend Forecasting projects key metrics up to 90 days out. Customers include Uber, Deutsche Telekom, Acer, Aramex, and Northwestern Mutual.

Quid is an AI-powered consumer and market intelligence platform analyzing conversations across 2M+ blogs, 10K+ forums, and 580K+ news sources, with 27 months of history spanning 400B+ posts. Ask Q answers questions in natural language and Quid Predict flags weak signals before trends peak. Customers include Walmart, T-Mobile, Lufthansa, Accenture, and Edelman.

Qualtrics is an experience management platform used by 20,000+ brands, with Social Connect monitoring 35+ digital channels in real time and XM Discover analyzing text from social, reviews, calls, and surveys. Sentence-level sentiment on a -5 to 5 scale, per-topic scoring, and CB Emotion detection power the analytics. Customers include UPS, Volkswagen, Hilton, Goldman Sachs, and Chipotle.

Brand24 is a social listening tool tracking 25 million+ online sources in real time for 4,000+ brands, with sentiment in over 100 languages, six-emotion analysis, and podcast monitoring. The AI Brand Assistant answers questions directly from project data and the Anomaly Detector explains mention spikes. Customers include Samsung, Uber, IKEA, Intel, and H&M.

Mention is a media monitoring and social listening platform tracking over a billion sources in real time for 750,000+ users in 150+ countries, with sentiment in 31+ languages and seven-emotion analysis. Highlights delivers AI daily summaries and Pulse emails flag anomalies in mention volume. Customers include Microsoft, Hyundai, Stanford University, NordVPN, and Dailymotion.

Mentionlytics is a web and social media monitoring platform serving 70,000 users across social networks, news, blogs, forums, reviews, and podcasts. The SIA advisor, AI Mention Clustering, image recognition, and sentiment with 96%+ accuracy across languages lead the deepest verified feature set in this index. Customers include Lidl, Zurich, Ogilvy, Eurobank, and CamScanner.

Synthesio is the Ipsos consumer intelligence suite analyzing billions of conversations from 600+ million sources across 80+ languages and 195 countries. Signals GenAI turns real-time consumer signals into insights in about 60 seconds, with Topic Modeling and ViralMoment video intelligence. Customers include Nestlé, Rémy Cointreau, and other Ipsos research clients.

Awario is a social listening tool crawling 13 billion web pages daily alongside the X, Facebook, Instagram, YouTube, and VK APIs, serving 6,000+ customers. Boolean search, sentiment trend graphs, spike alerts, and white-label reports cover the essentials at an accessible price. Customers include Chanel, SAP, Coca-Cola, and Typeform.